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	<title>Comments on: Social Media Marketing Strategy Framework</title>
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	<link>http://www.hallam.biz/blog/2009/11/social-marketing-marketing-strategy-framework.html</link>
	<description>Internet marketing training and consultancy for small businesses in the UK</description>
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		<title>By: Peter Simcoe</title>
		<link>http://www.hallam.biz/blog/2009/11/social-marketing-marketing-strategy-framework.html/comment-page-1#comment-1169</link>
		<dc:creator>Peter Simcoe</dc:creator>
		<pubDate>Tue, 08 Dec 2009 10:27:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.hallam.biz/?p=2208#comment-1169</guid>
		<description>Your presentation last Thursday [Business Link Conference on Businesses Online] was excellent and inspiring. I&#039;ve now reopened my Twitter account [after a 24 hour trial period last year - at the end of which I was convinced it was of little use] and begun connecting it to various sites I run / contribute / have designed. I think it will be of use to my clients and so I would agree that this is a useful tool.

I was interested to hear that you recommend Facebook for most companies [I think you actually said &quot;all companies&quot;] but I m struggling to find relevance for my manufacturing based clients such as www.greenbarnes.co.uk or even www.torse.co.uk who, to be honest, would agree with me when I would describe any companies mentioned on Facebook as either fads, fashionable [eg the footware company mentioned] or simply not that serious. My question would be - how could a manufacturing company like Greenbarnes [or other imaginary industrial company] use Facebook?

Thanks for the inspiration so far.</description>
		<content:encoded><![CDATA[<p>Your presentation last Thursday [Business Link Conference on Businesses Online] was excellent and inspiring. I&#8217;ve now reopened my Twitter account [after a 24 hour trial period last year - at the end of which I was convinced it was of little use] and begun connecting it to various sites I run / contribute / have designed. I think it will be of use to my clients and so I would agree that this is a useful tool.</p>
<p>I was interested to hear that you recommend Facebook for most companies [I think you actually said "all companies"] but I m struggling to find relevance for my manufacturing based clients such as <a href="http://www.greenbarnes.co.uk" rel="nofollow">http://www.greenbarnes.co.uk</a> or even <a href="http://www.torse.co.uk" rel="nofollow">http://www.torse.co.uk</a> who, to be honest, would agree with me when I would describe any companies mentioned on Facebook as either fads, fashionable [eg the footware company mentioned] or simply not that serious. My question would be &#8211; how could a manufacturing company like Greenbarnes [or other imaginary industrial company] use Facebook?</p>
<p>Thanks for the inspiration so far.</p>
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		<title>By: Nathan Flatman</title>
		<link>http://www.hallam.biz/blog/2009/11/social-marketing-marketing-strategy-framework.html/comment-page-1#comment-1147</link>
		<dc:creator>Nathan Flatman</dc:creator>
		<pubDate>Fri, 04 Dec 2009 12:24:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.hallam.biz/?p=2208#comment-1147</guid>
		<description>Hi Susan

I attended a Data Protection course recently that stated a new European law is coming into force next year concerning the use of Cookies and ensuring websites using cookies to track customers on their sites must highlight to users that &quot;this is a cookie site&quot; and gives them the option to enable/disable cookies, which could signal the end for tracking people&#039;s movements on your site. People unclear about cookies would simply log off in my opinion.

What was unclear was how the law was to be implemented, whether it would be on the home page of a site or on each and every page, which would surely affect anyone&#039;s decision to keep using such sites.  

If this law is coming, which the trainer assured me it was and she has doubled checked this with a leading Data Protection QC in London, this will surely affect any measuring process we put into place. I would be really interested in hearing your views.</description>
		<content:encoded><![CDATA[<p>Hi Susan</p>
<p>I attended a Data Protection course recently that stated a new European law is coming into force next year concerning the use of Cookies and ensuring websites using cookies to track customers on their sites must highlight to users that &#8220;this is a cookie site&#8221; and gives them the option to enable/disable cookies, which could signal the end for tracking people&#8217;s movements on your site. People unclear about cookies would simply log off in my opinion.</p>
<p>What was unclear was how the law was to be implemented, whether it would be on the home page of a site or on each and every page, which would surely affect anyone&#8217;s decision to keep using such sites.  </p>
<p>If this law is coming, which the trainer assured me it was and she has doubled checked this with a leading Data Protection QC in London, this will surely affect any measuring process we put into place. I would be really interested in hearing your views.</p>
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		<title>By: Susan Hallam</title>
		<link>http://www.hallam.biz/blog/2009/11/social-marketing-marketing-strategy-framework.html/comment-page-1#comment-1130</link>
		<dc:creator>Susan Hallam</dc:creator>
		<pubDate>Mon, 30 Nov 2009 14:37:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.hallam.biz/?p=2208#comment-1130</guid>
		<description>Sorry about the SMART jargon.  SMART is an acronym for:
Specific
Measurable
Achievable
Realistic
Timebound</description>
		<content:encoded><![CDATA[<p>Sorry about the SMART jargon.  SMART is an acronym for:<br />
Specific<br />
Measurable<br />
Achievable<br />
Realistic<br />
Timebound</p>
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		<title>By: Sebastian</title>
		<link>http://www.hallam.biz/blog/2009/11/social-marketing-marketing-strategy-framework.html/comment-page-1#comment-1129</link>
		<dc:creator>Sebastian</dc:creator>
		<pubDate>Mon, 30 Nov 2009 12:58:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.hallam.biz/?p=2208#comment-1129</guid>
		<description>SMART objectives? Wossat?</description>
		<content:encoded><![CDATA[<p>SMART objectives? Wossat?</p>
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